The Gap

India loves global food. But the Levantine experience is broken.

Strong national chains exist in pizza, burgers, biryani, desserts and cafes yet no one owns Levantine. A fast growing, health forward demand segment still has no organised, scalable category leader.

Inconsistent & diluted

Global cuisines lack authenticity and standardised execution across outlets.

Healthy but bland

Consumers struggle to find nutritious options they actually enjoy eating.

Premium & inaccessible

High pricing and limited availability keep the addressable market small.

Fast but compromised

Street formats scale quickly but hygiene and consistency stay a concern.

₹9.36L Cr
India's food service market by 2030
10.4%
Category CAGR, 2024-2030
<2%
Levantine penetration in India today
> Demand Capacity
Growth is visible; supply must catch up
Crowded categories:
  • Pizza - global chains
  • Burgers - aggressive players
  • Biryani - strong regional brands
  • Desserts - café-led brands
  • Cafes - saturated in metros

Levantine white space:
  • Low brand clutter, no national leader
  • Healthy + premium + global appeal
  • Dine-in, delivery, gifting & retail ready
  • Room for a trusted national format

Levantine is not niche anymore it is a mainstream premium category in the making.

Ways to Partner

Three ways to build with NATUF.

Whether you operate a single outlet, own a state, or become a Master Partner, there's a structured, company-supported pathway for serious, long-term partners.

FOCO Unit Franchise

Own an outlet

₹35L - ₹1.25Cr

Franchisee funded. Company operated. You provide the capital; NATUF manages the outlet using proven systems across four formats.

Partner earns the higher of 2% monthly fixed payout on capital, or 10% of outlet revenue.
Request franchise details
State Master Franchise

Own a territory

₹2Cr - ₹5Cr

Exclusive rights to build the NATUF territory across an entire state cafes, kiosks, cloud kitchens, catering, gifting and B2B supply.

Structured income: 2% monthly payout protection, or 3% territory revenue-share upside beyond the base.
Request territory details
The Proof

This is not a concept. The foundation already exists.

NATUF is live across the value chain with real assets, real customers and real momentum.

Brand live

Cafes open, loved by customers, with strong recall and repeat.

Bengaluru factory

Operating central kitchen built for consistency & supply.

Multi format

Café, QSR and food court footprints across cities.

Packaged range

Snacking, baklava and gifting products with high recall.

Franchise demand

Strong interest from franchisees and master partners.

Four Ownership Formats. One Scalable System.

KIOSK
100-200 sq ft
₹35L
Compact. Efficient. Fast-entry.
EXPRESS CAEÉ
200-500 sq ft
₹55L
Delivery + neighbourhood friendly.
FLAGSHIP CAFE
500-800 sq ft
₹85L
Balanced dine-in + delivery.
SIGNATURE CAFE
800-1,500 sq ft
₹1.25Cr
Premium destination format.

Six revenue channels feed every outlet: Dine-in · Takeaway · Delivery · Corporate Orders · Gifting · Retail Products. Frequency + occasions + add-on sales drive stronger unit economics.

Format Capital 2% monthly floor Illustrative revenue 10% revenue share
Kiosk ₹35L ₹0.70L ₹12L/mo ₹1.20L
Express Café ₹55L ₹1.10L ₹18L/mo ₹1.80L
Flagship Café ₹85L ₹1.70L ₹28L/mo ₹2.80L
Signature Café ₹1.25Cr ₹2.50L ₹40L/mo ₹4.00L

Illustrative only actual performance depends on location, demand & execution. As the format scales, upside participation becomes more meaningful. All payout structures are subject to the final commercial agreement.

Request Opportunity Details

The window of opportunity is open.

The leaders of tomorrow move today. Tell us which path fits you our team will share the relevant deck, formats and commercial terms.

Exclusive territory rights & first-round entry

Multiple revenue engines, one strong brand

EBG Group brand, systems & supply backbone

Request opportunity details

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